Crescendo embedded 3 team members to build Helika's GTM from scratch — driving revenue, hiring, and brand presence at lightning speed.
Scaled revenue from $0 to nearly $1M ARR in under 5 months
Built marketing + BD teams from the ground up (incl. 60+ meetings at GDC)
Generated 10+ qualified B2B leads weekly
Grew Twitter to 219k impressions in 30 days with lead-gen content
Ran a sold-out GDC event + secured a CPO panel that helped close Azra Games
Built marketing infra, sales systems, SOPs, and a content creator program
Mentored the new CMO and trained the BD team on high-ticket sales
Result: Positioned Helika as the #1 web3 gaming analytics provider — now raising Series A.